This case study report presents the business model for the cross-border public bus service between Verín (Spain) and Arcos de Valdevez (Portugal). 

It explores the business model of this service, including its governance arrangements, operational provisions to develop the service and address demand, and its territorial scope. This case study shows the service of Flixbus, the most prominent commercial bus company of Europe, offering a cross-border bus service as part of a long-distance line. Following this the report presents the key obstacles that the service faces and suggests solutions to these. The concluding section then reflects upon the lessons learnt from this case study, recognising that there is room for a wider and better suited public service offer to satisfy local demands. 

This case study report is part of a series of 31 case studies developed in the framework of the study ‘Providing public transport in cross-border regions – Mapping of existing services and legal obstacles’, completed by Spatial Foresight in cooperation with TCP international, TRT trasporti e territorio and EureConsult for the European Commission’s DG REGIO.